PRIVACY POLICY
Last Updated: September 19, 2026
ENT Institute of NJ and Don S. Respler, MD (“ENT Institute of NJ,” “Dr. Respler,” “we,” “us,” or “our”) respect the privacy of our patients, families, and website visitors. This Privacy Policy explains how information may be collected, used, and protected when you visit our website, communicate with our office electronically, or submit information through our online forms.
1. INFORMATION WE MAY COLLECT
When you use our website, we may collect information that you voluntarily provide, including your name, your child’s name, telephone number, email address, appointment information, insurance information, and information you choose to provide regarding the reason for your visit or healthcare needs.We may also automatically collect limited technical information, such as browser type, device type, IP address, pages visited, and general website usage information.
2. CHILDREN AND PARENT/GUARDIAN INFORMATION
ENT Institute of NJ provides pediatric healthcare services. Our website, however, is intended primarily for use by parents, legal guardians, and other adults responsible for a child’s care.Children should not independently submit personal, medical, or identifying information through our website without the involvement and authorization of a parent or legal guardian.Parents and guardians should provide only the information reasonably necessary for scheduling, communicating with our office, or obtaining care.
3. HOW WE USE INFORMATION
Information collected through our website may be used to:Respond to questions and inquiries;Schedule, confirm, or manage appointments;Communicate with patients, parents, and guardians;Provide information regarding our services;Coordinate patient care;Verify insurance or billing information when appropriate;Improve our website and patient experience;Maintain the security and functionality of our website; andComply with applicable legal and regulatory requirements.We do not sell patient information or personal information submitted to our practice.
4. HEALTH INFORMATION AND HIPAA
Certain information that you provide to ENT Institute of NJ may constitute protected health information (“PHI”) and may be subject to the Health Insurance Portability and Accountability Act (“HIPAA”) and other applicable federal and state privacy laws.When HIPAA applies, our use and disclosure of protected health information are governed by our Notice of Privacy Practices, in addition to applicable law.If there is a conflict between this Website Privacy Policy and our obligations regarding protected health information under HIPAA or other applicable healthcare privacy laws, those legal obligations and our Notice of Privacy Practices will control.
5. ONLINE FORMS AND ELECTRONIC COMMUNICATIONS
Our website may allow patients, parents, or guardians to request appointments, contact our office, submit forms, or provide other information electronically.Although we take reasonable measures to protect information, no website, email system, text message, or electronic transmission can be guaranteed to be completely secure.Please do not send highly sensitive medical, financial, or identifying information through ordinary email or other unsecured communication methods unless specifically instructed by our office.
6. APPOINTMENT REQUESTS
Information submitted through an online appointment request may be used to contact you regarding scheduling and patient care.Submitting an appointment request does not create a physician-patient relationship and does not guarantee an appointment. An appointment is not confirmed until you receive confirmation from our office.
7. TEXT MESSAGES AND EMAIL
If you provide your telephone number or email address, we may use that information to communicate with you regarding inquiries, appointments, scheduling, administrative matters, or patient care, as permitted by applicable law.Standard text messaging or data charges imposed by your carrier may apply.Because ordinary email and SMS text messaging may not always be secure, patients and families should use secure communication methods provided by the practice when appropriate for sensitive health information.
8. INSURANCE AND BILLING INFORMATION
If you provide insurance, billing, or payment-related information, we may use that information to verify benefits, coordinate billing, provide pricing information, process payments, or communicate regarding financial matters related to care.Information may be shared with insurers, billing providers, healthcare facilities, or other parties when reasonably necessary and legally permitted for healthcare operations, treatment, or payment.
9. COOKIES AND WEBSITE TECHNOLOGY
Our website may use cookies and similar technologies to help the website function properly, understand how visitors use the website, maintain security, and improve the online experience.Depending upon the services used on our website, third-party providers may also place or access cookies or similar technologies.Where required by applicable law, visitors will be provided with appropriate choices regarding nonessential cookies or tracking technologies.
10. WEBSITE ANALYTICS AND THIRD-PARTY SERVICES
We may use third-party services for website hosting, analytics, scheduling, forms, maps, communications, security, or other website functions.These providers may receive limited information necessary to perform their services. Where required, we take reasonable steps to work with vendors that maintain appropriate privacy and security protections.Third-party websites and services are also subject to their own privacy policies and terms.
11. DISCLOSURE OF INFORMATION
We may disclose personal information when reasonably necessary to operate our practice, provide healthcare services, process payments, communicate with patients and families, maintain our website, or comply with legal obligations.We may also disclose information when required by law, court order, governmental request, or when reasonably necessary to protect the rights, safety, or security of our patients, practice, website, or others.Protected health information will be disclosed only as permitted or required by applicable healthcare privacy laws.
12. DATA SECURITY
We use reasonable administrative, technical, and physical safeguards designed to protect personal information under our control.However, no internet transmission, electronic communication, or electronic storage system can be guaranteed to be completely secure. We therefore cannot guarantee the absolute security of information transmitted through our website.
13. YOUR PRIVACY CHOICES
Depending upon the type of information involved and applicable law, you may have rights regarding your personal information.Patients and their authorized representatives may also have specific rights regarding protected health information under HIPAA and other applicable laws. Those rights are described more fully in our Notice of Privacy Practices.
14. THIRD-PARTY LINKS
Our website may contain links to hospitals, healthcare resources, insurers, educational resources, social-media platforms, or other third-party websites.ENT Institute of NJ does not control the privacy practices or content of third-party websites. We encourage you to review the privacy policies of websites you visit.
15. CHANGES TO THIS PRIVACY POLICY
We may revise this Privacy Policy periodically to reflect changes in our website, services, technology, privacy practices, or applicable legal requirements.When changes are made, the revised Privacy Policy will be posted on this page and the “Last Updated” date will be updated.
16. CONTACT US
If you have questions regarding this Privacy Policy or the privacy practices of our website, please contact:
ENT Institute of NJ
Don S. Respler, MD
2 South Summit Avenue
Hackensack, New Jersey 07601
(201) 996-9200
Please contact our office directly for questions regarding patient medical records, protected health information, or our HIPAA Notice of Privacy Practices.

